The success of the Montblanc watch collections illustrates that Montblanc has attained a secure place in the circle of renowned watchmakers and has become an important partner for jewellers. The ever-increasing demand for Montblanc watches and their rising significance within the Montblanc product range has necessitated an extension of the production facilities. In summer 2003, a modern and transparent atrium-style building was built to complement the historic Art Nouveau villa. The new building, which was carefully integrated into the landscape, reflects the Montblanc philosophy of combining traditional values with innovative ideas.
A symbiosis of historical and modern architecture
The headquarters of Montblanc Montre SA, an Art Nouveau villa built in 1906 and finished in 1907, is the same age as the company Montblanc, which was founded in 1906 in Hamburg. Visitors to the factory have the opportunity to look over the watchmakers' shoulders as they work and experience the Montblanc philosophy.
For this purpose, the architectural masterpiece offers five stylishly furnished suites with an entirely private atmosphere and a park with historic pavillons equipped with desks to read or write. The headquarters of Montblanc Montre SA are an island in time, and there guests can experience first hand the reliable values that the brand has been committed to for nearly 100 years.
In summer 2003, the historic factory acquired a modern face. With the new atrium, which is integrated in the landscape and which gives direct access to the existing building, the over-all surface has been extended form 200 to 800 square meters. It now offers workspace for more than 40 employees and a maximum production capacity of up to 200.000 watches per year. In addition to the production facilities, product management and development as well as the sales and logistics departments are located here.
The Montblanc philosophy of combining classic and modern values is also followed inside the building. There, traditional values are blended with the innovative spirit of contemporary Swiss artists and their works, which decorate the walls of the new building.